The Brief:
To create a sponsored flash micro site with accompanying 30' web drive promo and Flash banners, for a dual OnLine and OnAir campaign that promoted the release of the Film and Game of The Green Lantern. The site's aim was to engage viewers with the luanch of the film and game release through information and competition entries, as well as links to pre created and supplied games Boot Camp and Hero Creator.
Our Approach:
Using the assets supplied to us, we used the Green Lantern symbol as a main feature of the campaign that would house and reveal images and information. We created an edit that was mixed with effects that mimicked that of the micro site and flash banners, to create a synonymous campaign.
The Credits:
Client: Turner Broadcast
Concept, Design and Direction: Simon Armstrong
Flash build and After Effects: Simon Armstrong
Html coding: Stephen Elford
Music and sound effects: Bubble Tv
